Ford is an automaker known for creating icons. Nameplates like Model T, Mustang, Ranger, and Bronco are a part of the fabric that shapes American and automotive history. When the Bronco was discontinued in 1997, it left a huge void in the truck world that has yet to be filled. That is, until the introduction of the all-new 2021 Ford Bronco. The new Bronco will is a masterpiece of Ford throwback styling. Like the Mustang and GT before it, Ford employed a heavy dose of classic lines and proportions from the new Bronco's 60s era while simultaneously introducing a bevy of smart safety and technology features. While official specs have not yet been released, it appears that the new Bronco will feature front and side-impact airbags, a sizeable touchscreen display, and LED lighting. One of the most talked-about and highly anticipated features of the new Bronco is the removable soft top. This feature hasn't been available since the first generation of Broncos from the late 70s. Both two-door and four-door Broncos will be produced and will be available with a soft top. With this move, Ford is placing the Jeep Wrangler squarely in its crosshairs.

The Bronco will join the Wrangler as the only mass-produced open-top off-roaders on the market. While Ford has not announced the available drivetrains for the new Bronco, we can expect that Ford will bring the heavy guns to lure away Wrangler faithful who have long complained about the lack of grunt from the standard Jeep Wrangler.

Being built on the same production line and with the same body-on-frame platform as the Ford Ranger, the 4-cylinder and 6-cylinder Ecoboost engines are obvious and fitting candidates for the Bronco. Whichever the case, Ford is heavily invested in the new Bronco, as it intends to make Bronco a brand. Like the upcoming plans for Mustang, the Bronco brand will feature a line of vehicles, including a coming "baby-Bronco" compact SUV that will join the full-size Bronco in 2023. You can keep an eye out for the all-new Bronco at Laura Ford of Sullivan near St. Louis.

Categories: New Inventory